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EU Safety Gate · Report-2025-45

Pop Mart (COUNTERFEIT) · Pop Mart Labubu Plush Toys

Small parts (feet, hands and eyes) may easily detach from the toy. A small child may put them in the mouth and choke. The product does not comply with the requirements of the Toy Safety Directive.

Published
07 November 2025
Notifying authority
United Kingdom in respect of Northern Ireland
Catalog checked
30 July 2026
What should you do?

Check the authority measure and original alert.

Type of economic operator to whom the measure(s) were ordered: Retailer. Category of measure(s): Recall of the product from end users. Date of entry into force: 17/07/2025 · Type of economic operator to whom the measure(s) were ordered: Other. Category of measure(s): Ban on the marketing of the product and any accompanying measures. Date of entry into force: 09/07/2025

Official source alert
Safety Gate reference
SR/03851/25
Category
Toys
Risk type
Choking
Country of origin
Not published

Soft toy, in the shape of a doll, in four different designs.